All permitted signs shall be subject to the provisions of the sign regulations of the underlying districts. In addition, a FRESH food store shall provide signage pursuant to this Section.

A sign comprised of the FRESH food store symbol as provided in the Required Signage Symbols file at the Department of City Planning website shall be mounted on an exterior building wall adjacent to and no more than five feet from the principal entrance of the FRESH food store. The sign shall be placed so that it is directly visible, without any obstruction, to customers entering the FRESH food store, and at a height no less than three feet and no more than five feet above the adjoining grade. Such FRESH food store symbol shall be no less than 12 inches by 12 inches and no more than 16 inches by 16 inches in size and shall be fully opaque, non-reflective and constructed of permanent, highly durable materials.